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Here’s what we’ve got for you today:

• Cruise Execs Get The Boot 🥾

• Zeekr launches “Golden Brick” - Charges 500km in 15 minutes ⚡️

• Toyota Slammed For "Misleading" Public 📉

CRUISE EXECS GET THE BOOT 🥾

Cruise has been pretty down lately.

They're so down that even the Bermuda Triangle is starting to look like a spa retreat.

So what's been happening?

Well. Remember when a Cruise robotaxi decided to go rogue and take a pedestrian for a not-so-joyful ride?

As a result, nine big shots at Cruise have now left the building.

These top dogs were leads of departments such as "Make Sure We Don’t Get Sued" and "Let's Pretend We're Politicians".

The office grapevine - aka Slack - let the cat out of the bag. To which the company spokesperson did the whole "confirm but not elaborate" dance.

Some of the crew who got the boot were kind of a big deal. Like the COO and the guy who used to play government chess at another robot car company.

The incident that kicked off this whole game of musical chairs happened on October 2. Since then, the mood at Cruise has been about as cheery as a rainy Monday.

The team's been giving the stink eye to the higher-ups for allegedly snoozing at the safety wheel. And with things on pause, they've said goodbye to folks who kept the wheels turning.

The first to hit the road were the contract workers. The ones who kept the rides shiny and dealt with the "How do I even start this thing?" calls.

But the gossip is this is the first wave. More full-time folks might be taking their final bow soon. 

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ZEEKR LAUNCHES “GOLDEN BRICK” - 500KM IN 15 MINUTES ⚡️

Zeekr just dropped their shiny new "Golden Brick" battery... and chefs kiss.

It's kinda like the superhero of batteries.

It charges faster than you can finish a coffee break—500 km in 15 minutes.

And it's tough as nails too. You can toss it into a fire hotter than a pizza oven and it'll come out swinging back asking "Is that all you got?"

The Golden Brick will make its grand debut in the Zeekr 007 sedan. Yeah, they named a car 007. No reveal on if it comes with an ejector seat. Yet.

This battery's so snug in its design, it's like it's wearing skinny jeans. It's also playing it cool with a chic gold coat that's not just for looks—it's like a super suit against high voltages.

Zeekr's also been flexing on social media with a battery durability highlight reel.

They dunked this battery in water. Froze it. Dragged it through mud... and it still worked.

They even squashed it with a giant roller. They dropped it from a crane.

And still no fireworks.

Continuing the flex routine... Zeekr laid out their big plans for a charging network that's growing faster than a bamboo forest.

They've got hundreds of stations now and are aiming for thousands more. They want a Zeekr charger to be as easy to find as your nearest corner store. 

And for a little extra sizzle, they've announced a super-fast V3 charger that's rolling out soon. You'll have no time to doom scroll before you're back on the road.

Zeekr's on the road to making electric car charging quicker than microwaving popcorn... and making sure you're never too far from a power-up.

Looks like this is Zeekr's world, and we're just living in it.

TOYOTA SLAMMED FOR “MISLEADING” PUBLIC 📉

Toyota.

That friend who boasts about their super cool electric gadgets. But when you look closer, it's just a bunch of regular batteries taped to a remote-controlled car.

So Public Citizen, the neighborhood watchdog, has taken aim at Toyota.

"Hey, your ads are making your cars look like electric superheroes... they're only sidekicks!"

So what's the deal?

Toyota's been showing off ads where their cars are hanging out with lightning bolts and solar panels...

But these cars are just hybrids.

They're like an everyday superhero who still takes the bus. They need gas to charge up, not a bolt from the blue.

And Lexus, Toyota's glitzy cousin, is throwing around the word "electrified" like confetti.

They've got ads full of gas-guzzlers alongside a single hybrid, saying they're all on the same level. Like claiming your phone is wireless because the cord's longer than usual.

And let's not forget... Toyota wanted to buddy up with Tesla, then bailed. Then their ex-boss was an EV grump, betting everything on hydrogen being the future.

The result?

Toyota's playing catch up. Selling dreams as reality.

So now, we'll wait to see if the FTC will make Toyota spill the beans on their electrified claims.

THE JUICE 🔋

• Another EV manufacturer goes bankrupt.

• BYD Yuan Up Revealed: Atto 3’s baby brother

• Starbucks is officially in the EV Business

• Hyundai Announces 2024 Kona Electric Pricing

• Lucid Announces Departure of CFO

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DISCLAIMER: None of this is financial advice. This newsletter is strictly educational and is not investment advice or a solicitation to buy or sell any assets or to make any financial decisions. Please be careful and do your own research.